It Wasn’t Just People — It Was Platforms That Let the Fire Spread

It Wasn’t Just People — It Was Platforms That Let the Fire Spread

People shared the lie.

But platforms made it permanent.

The rumours didn’t have reach on their own.

The assumptions didn’t go viral without help.

The screenshots didn’t become sentences until the algorithms decided I was worth destroying.

They didn’t just fail to protect me.

They helped light the match.

The same companies that claim to care about “mental health,”

about “truth,”

about “digital wellbeing,”

were the ones that let a smear campaign become my search result.

Because it generated engagement.

Because it provoked reactions.

Because the damage was profitable.

They gave me report buttons that did nothing.

Appeals that vanished.

Forms with no response.

And guidelines that only ever seemed to protect everyone except the person being ruined in real time.

You don’t know rage

until you’ve watched a platform let strangers rename you publicly,

repeatedly,

and then tell you it “doesn’t violate our policies.”

You don’t know grief

until your name becomes the keyword for a story you didn’t write —

and they refuse to take it down

because it’s not “harassment” if it’s dressed like public interest.

This post isn’t about one comment.

It’s about infrastructure.

About systems that reward harm and call it discourse.

That give trolls more protection than survivors.

That make reputational damage searchable — and then call it “indexing.”

I’m not just coming for the people who did it.

I’m coming for the platforms that let them do it —

and stood behind outdated policies and empty statements

while I had to rebuild myself from ruins they refused to clean up.

This is The Long Return.

And it’s not just a personal series anymore.

It’s a public record of what happens

when people are punished by technology

faster than they can be protected by truth.

You didn’t just let it happen.

You logged it.

You ranked it.

You fed it.

And now I’m feeding it back to you —

one documented failure at a time.